The
experts who work with Patricia Martin at LitLamp Communications understand
what it takes to communicate persuasively in a digital culture. Our
award-winning work uses culture as a medium to win hearts and change minds.
Founded in 1995, our offerings have evolved with the spirit of the times.
Increasingly, we are helping a new generation of visionary leaders be
persuasive across platforms.
Clients work with us in three ways:
Custom research focuses
on quantifying the human element at the core of any research question. We do
user needs assessment, customer attitude and behavior mapping, competitive
analysis, opportunity spotting, trend analysis, feasibility/credibility
studies, and sponsorship asset valuation.
Insight events are for those who don’t need a formal
consulting relationship, but still want to benefit from our intelligence on
the changing cultural landscape. Choose from live events that include
training workshops,
pop-up think tanks or
keynotes.
Marketing services help brands create and distribute
intellectual property across multiple platforms making them highly
influential thought leaders among their target audiences.
(Case study—Learning Point)
About our name
(Everyone asks!)
The LitLamp name reflects our desire to be a beacon of light for our
clients, illuminating practical and creative ways to help them bring to life
their most ambitious ideas.
Pop-up Think Tanks
These events are lively facilitated discussions among your team, your
stakeholders, and our people to grapple with issues or opportunities ripe
for re-thinking. Our unique approach to guiding discussion evokes big
thinking and actionable plans. Clients have used them to achieve the
following:
- Innovation — Explore ways
to rejuvenate or extend into new horizons. Gain insights from emerging
products and phenomena outside your category.
Strategic thinking —
Identify emerging opportunities and imperatives in the consumer and
competitive marketplace. Chart innovative courses of action and
reaction. Or explore a hypothesis in quantifiable ways.
Pitch Fuel — Fresh
insights that can help your team power up before a pitch with creative
angles or persuasive intelligence.
Training Workshops
We have developed training for some of the world's
largest organizations. Our workshops help groups strengthen the internal
culture so that the brand radiates outward authentically to customers and prospects
for tangible outcomes. Training topics have included:
- How to Build a Brand Culture
- "Everyone Sells" training for people who hate selling
- Building a Network of Allies, Advocates and Sponsors
- How to Position, Package and Pitch Your Big Idea
- Sponsorship in a Digital Culture
- Sponsorship Boot Camp